Over the last few years, we have seen a significant shift to using messaging to get information and engage with businesses across the world. Unfortunately, the COVID-19 pandemic has only further truly highlighted the urgency for digitization as business messaging platforms and apps have become a lifeline for people and businesses to connect when there is no other alternative.
As we all thankfully leave 2020 behind, one of WhatsApp’s top priorities in 2021 is to leverage our platform to enable businesses of all sizes to scale their reach and distribution, and to allow the hundreds of millions of Indians using WhatsApp to have access to important services for their families and communicate easily with the businesses of their choice.