Building an AI Agent Takes Days. Making It Actually Work Takes Much Longer
Why launching an AI agent is just the beginning — and what truly separates a launch from a successful consolidation in production.
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Learn how leading brands successfully use WhatsApp messaging powered by Connectly.
Beyond ROI: Why NPS and Customer Satisfaction Define LTV on WhatsApp
Why NPS and satisfaction on WhatsApp are real predictors of future revenue and how conversational AI repositions customer service as a retention engine.
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The Role of AI in Item Selection for Supermarkets and Pharmacies
How AI for supermarkets and pharmacies transforms item selection into a fluid, conversational, high-value experience for both customers and operations.
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Integrated Customer Journey: How Conversational Automation Is Eliminating Silos in Digital Retail
How AI agents and conversational automation eliminate silos in digital retail, creating an integrated customer journey from marketing to post-sale.
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AI to Reduce Abandoned Carts: How to Recover Revenue in Digital Retail
How AI in retail acts as a digital concierge to reduce abandoned carts, integrate operations in real time, and recover lost revenue.
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Why Retailers Lose Revenue by Separating Digital Operations from Customer Support
How separating digital operations from Customer Support leads to direct revenue loss — and how AI integration solves this problem.
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AI Agents vs. Chatbots: Which Technology Does Brazilian Retail Need to Adopt?
Understand the difference between traditional chatbots and AI agents and which technology Brazilian retailers should adopt to increase conversion and LTV.
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The Importance of AI Governance When Applying AI in Retail
Why AI governance is imperative in Brazilian retail and how to implement it safely, ethically, and in compliance with data protection law.
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How AI Reduces Customer Service Costs Without Losing Customer Satisfaction
How conversational AI enables retailers to reduce customer service costs while preserving — and often improving — customer satisfaction.
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WhatsApp as a Sales Channel: How to Transform Conversations into Revenue
How to transform WhatsApp into a true sales engine by integrating marketing, sales, and support with real AI and business logic.
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From Click to Cart: Eliminating Friction in the Purchase Funnel with a Digital Concierge
How the AI-powered digital concierge transforms WhatsApp into a sales engine, eliminating funnel friction and converting more with fewer clicks.
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5 Practices to Facilitate the Adoption of Conversational AI in Retail
Five essential practices for retailers to adopt conversational AI efficiently, safely, and with a focus on results.
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The New Role of AI on WhatsApp During Black Friday
How AI on WhatsApp transforms Black Friday with real-time upsell, cross-sell and cart recovery, operating 24 hours a day without overloading your team.
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Why Human Expertise Is Essential for the Success of Artificial Intelligence in Retail
Why human expertise is the differentiator that transforms AI projects in retail into real results in conversion, efficiency and customer satisfaction.
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The Difference Between Real AI and Deterministic Automations in Sales Closing
The difference between deterministic automations and real AI in sales closing, and how Connectly's intelligent agents transform conversations into revenue.
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Say Goodbye to Lost Coding Agents: Introducing Yellhorn MCP
How Connectly AI uses Yellhorn MCP to give coding agents spec-driven, GitHub-issue-based planning and memory.
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When Your AI Agent Lies to You: Tackling Real-World LLM Hallucinations
A field guide to why AI agents hallucinate in production, and the techniques Connectly AI uses to catch and reduce it.
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Commit your code in style with git.emoji
How git.emoji brings meaningful, readable emoji conventions to commit messages.
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Errors, Errors Everywhere: How We Centralized and Structured Error Handling in Go
How Connectly AI centralized Go error handling into a structured, namespaced error framework.
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4 Steps to Improve Your WhatsApp Business Reputation
How to understand and improve your WhatsApp Business number quality rating to increase your sending limits and campaign effectiveness.
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Sofia V3: Next Generation Conversational Sales AI
Inside Sofia V3, Connectly AI's next-generation conversational sales AI.
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Implement a Distributed State Machine with Redis to Migrate Billions of Records
How Connectly AI used a distributed state machine on Redis to migrate billions of records without downtime.
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Launching vs. Landing: Why Product Landings Matter More Than Launches
Why the real work of a product launch happens after it ships, not on launch day.
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Connectly AI: Culture Trumps Strategy
Why Connectly AI treats culture, not strategy, as the foundation of a fast-moving, distributed team.
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Upgrade your scripts using 'direnv' and 'run' script
How direnv and a simple 'run' script replace messy package.json scripts and Makefiles for managing project tooling.
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What's the rage about RAG?
What Retrieval-Augmented Generation actually solves for conversational sales AI, and where it matters most.
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Holiday Text Messages
40 holiday text message templates for businesses—including Merry Christmas, witty, generic, and B2B messages—to send to clients via WhatsApp.
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The Ultimate WhatsApp Marketing Guide
A complete guide to WhatsApp marketing: benefits, features, campaign types, and how to get started with conversational commerce.
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How to Create a WhatsApp Marketing Strategy
A step-by-step guide to building a WhatsApp marketing strategy, from setting KPIs and building your audience to creating message templates.
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Will Conversational Commerce Be the Next Big Thing in Online Shopping?
Conversational commerce combines AI and human interaction to create two-way communication with customers through their favorite messaging apps.
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The Quest to Digitize the Supply Chain Industry
How ApnaKlub uses Connectly to digitize supply chain communications in India, reaching 2.5 million users with 12% campaign clickthrough rates.
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The Pitch Deck This Startup That Helps Companies Reach Customers on Messaging Apps Is Using for Its Series A After Raising $4 Million
The pitch deck Connectly used to raise its Series A after a $4 million seed round, targeting $15 million to expand its AI messaging platform.
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All Dev Teams Write Documentation. But Do Users Read It?
Expert advice on making software documentation more engaging, interactive and up-to-date so that developers and users actually read it.
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How This Fintech Is Using WhatsApp to Gain New Customers
How Mozper, a Latin American fintech, uses Connectly's WhatsApp chatbot to build intimate customer relationships and double acquisition rates.
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Endeavor Greece Names Connectly One of 18 Most Promising Companies
Connectly has been recognized as one of the 18 most promising companies in Endeavor Greece's 4th ScaleUp Program.
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Promoting Your Business on WhatsApp Is an Art. Have You Mastered It?
Five essential tips for building high-performing WhatsApp promotional campaigns, including personalization, AI feedback, and effective CTAs.
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How Treinta Uses Messaging to Help Latin America's Microenterprises Grow and Prosper
How Treinta uses Connectly and WhatsApp to help 3 million microenterprise customers across Latin America manage their businesses more effectively.
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Is Messaging the Future of the Personalized Customer Experience?
Connectly CEO Stefanos Loukakos explains why two-way messaging is the future of personalized customer experience for businesses of all sizes.
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How ISA Lab Uses Connectly's Smart Messaging Platform to Keep Patients Healthy, Safe and Informed
How ISA Lab, a 100% digital healthcare lab in Brazil, uses Connectly and WhatsApp to match healthcare professionals with 300+ patients per day.
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4 Reasons Why Messaging Is the Best Channel for Attracting, Converting and Retaining Customers
Connectly co-founders explain four core advantages messaging has over other communication channels for attracting, converting and retaining customers.
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Feature Spotlight: Automated Alerts & Notifications
Connectly's automated alerts and notifications feature enables businesses to deliver 100% delivery-rate updates to customers directly through WhatsApp.
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Connectly.ai Becomes a WhatsApp Business Solutions Provider
Connectly.ai has been selected as a WhatsApp Business Solutions Provider, enabling SMBs to automate customer support and time-sensitive notifications.
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Feature Spotlight: Widget & Inbox
Connectly's Unified Inbox and Website Widget bring all customer conversations—WhatsApp, SMS, Messenger, Instagram—into one seamless platform.
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The TL;DR on Forbes Small Business Summit
Key takeaways from the Forbes Small Business Summit 2021 on support for SMBs, hybrid environments, and the infrastructure needed for growth.
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CommerceNext Revealed These 3 Actionable Insights
Three actionable insights from CommerceNext 2021 on delivering personalized experiences, building omnichannel partnerships, and investing in messaging.
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These 3 Themes from National Small Business Week Are Here to Stay
Three key themes from National Small Business Week 2021 that are reshaping how SMBs approach digital transformation and customer experience.
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Why You Should Bring Digital And Customer Experience Initiatives Together
The pandemic redefined customer experience — organizations must now unite digital and CX initiatives to meet customers where they are, in real time.
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WhatsApp: The Future of Business
WhatsApp's top priority in 2021 is to leverage its platform to enable businesses of all sizes to scale their reach and distribution.
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